Despicable me takeover the internet. Pretty funny and quite cute! It made me want to go and see it!
The Cool Commentator.
The World Cup is upon us…what would your team pep talk sound like? Here is the video promo for a new campaign that is looking to crowdsource pep talks from around the country to spur our team onto victory (yeah, like that is ever going to happen) in the 2010 World Cup this summer. There is a Youtube Channel too. The video is sadly a little let down by the end line though.
Levis Pop-Up Closet. A very cool piece of interactive marketing created by the PR people over at Levis Jeans to introduce their new line to local fashion editors in Belgium. Very simple yet very effective, would work fantastically as a direct mail, maybe in a smaller format or as a full ambient stunt.
