The Cool Commentator

Awesome packaging for waterproof wellies…wait, aren’t all wellies waterproof? Isn’t that the point? Oh wait, these are “fisherman waterproof boots?” Is there a difference? Yes, fisherman waterproof boots come with awesome packaging.

[via teaim]

Could this be the future of Doritos packaging? Basing his design on the shape and texture of the Doritos tortilla chip, Peter Parlov has created a smart redesign of the snack’s packaging. Besides being a visual standout, the geometric formation helps keep the package closed when not in use. I would buy a product if it looked like this simply for the packaging, regardless of the product it carried!