Nov 27

Social Media Users Really Are More Social

cyan1975:

“Social media has stopped being technology when it became social. I think that that is the important tipping point,” said Marian Salzman, president of Euro RSCG Worldwide PR, North America. “The moment we cross over to ‘what are groups doing?’ that’s where social media comes in… . It became a way for people to bring their social lives to a better place. As soon as it reverts to technology, nobody wants to discuss the dial tone.”

Source / Full article: AdWeek