Wired USA have opened their annual Holiday Pop-Up Store and the great PSFK have done a little feature on it which I will share here:
PSFK stopped by the annual Wired Holiday Pop-up store in NYC. This time the venue moved to a former gallery space in the Meatpacking district. As in past years, products are presented in vignettes based on a theme. Adjacent to the door is a green products area dominated by a Zero S Supermoto EV motorcycle. Other areas present fashion, gaming, outdoor, and of course electronics products. In a nod to the location, smaller products are presented on circular industrial conveyor racks. Overall the product range is either on the expensive side (several hundred – several thousand dollars) or fairly affordable (under $50). If you happen to be in NYC before December 27th, the Wired Store is a good place to stop and check out lots of the new products blogged about in the past year.
I am truely jealous that I cannot get out to NYC before xmas and visit this place for myself. Maybe next year, who knows. I wonder if Wired UK have any plans to do something similar? I will ask around when I do my month long editorial internship there next year (cannot wait for that by the way!)