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Have you noticed a whole bunch of your Twitter friends adding a couple of F’s to their usual Follow Friday shout out? Well, it turns out they are nominating their friends for the chance to win a free flight from BMI Baby, the low fare airline! Here’s what you have to do…change your regular #ff into #FFFF and enjoy the fun that is Free Flight Follow Friday, every week a couple of winners will be announced and win a flight to a European destination. Not bad eh? The promotion is being run by The Rabbit Agency and was the brain child of their current placement creative team, Adam and Dan, who I am proud to say are good Twitter friends of The Cool Commentator. Well done boys, a great concept and it seems as though it is doing well!!!
The promotion runs until the end of March so get those fingers hovering over those F buttons ready for next Fridays affair!
Lady GaGa has made a pretty epic video for her new track Telephone, even Beyonce got in on it. I imagine there aren’t too many people that haven’t seen the full video yet, as it’s being talked about all over the show at the moment, but here is the full length version. Warning: Some mild nudity from GaGa herself.
This is an interesting new digital concept from SilkTricky (a digital content agency) where they’ve created a combination of interactive movie that meets an iPhone app game to complete the story! It’s called Bank Run (you can start watching here) and empowers you to control the short film’s direction online, once you’ve watched that part, you’re prompted to buy their $2 iPhone app which contains the remainder of the interactive movie along with a complete iPhone “Bank Run” game to continue playing!
Originally this was meant just to be an iPhone app, but SilkTricky expanded the movie to be placed online, allowing the “hook” to be easily found and shared before people jumped into the iTunes store to purchase.


Vice and Nintendo have commissioned seven artists to create a Pokémon inspired piece of artwork to celebrate Nintendo’s newest Pokemon releases on the DS, and are holding an exhibition to showcase the works, from 24th - 31st March, at Blackall Studios. The exhibition opens with a big launch party on the 24th, full of Nintendo product for guests to demo, Pokemon inspired food, lots of booze and a stellar line-up of DJs: Filthy Dukes, Friendly Fires and Real Gold. The event will be guestlist only, attended by members of the press, select tastemakers from the Vice network, and competition winners. Go to www.viceland.com/repokemon to see the work, find out more about the campaign and enter the competition.
Last Call…an interactive theatre movie experience. The protagonist calls one of the audience members, and he/she must help them escape their hell. Genius!
Bet you’ve not ever seen a billboard as bulging as this one! This billboard was created by Auckland-based agency Colenso BBDO to promote HBO’s new show HUNG being aired in New Zealand. What a load of balls…